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Avant8

Doing this
since 2010.
Still ahead.

Classical bust with black ink pouring over its head

Fig. 1. Classic, with a twist

Avant8
Salt Lake City, Utah
Est. 2010

We started with search in 2010. Brands and websites came next, then software. The test hasn't changed: did it help the business?

(01) Who we areEvolution built on revolution

Sometimes you have to revolt against who you've been to become who you're supposed to be.

For a while we did the agency thing, because that's how it's supposed to be done. It was good. It wasn't great.

What we learned is that we shine in the problems we solve and the outcomes we create, not in a list of services. So we start with the end in mind and build only what gets you there.

If that sounds like the partner you want, let's talk. If not, there are agencies that will suit you better, and that's fine too.

(02) Since 2010, short version

2010

Avant8 opens in Utah. Big ambitions.

2015

Brand, websites and search become the core.

2019

Creatives, strategists, developers. One team.

2023

Into software, products and new tech.

2026

A new way of building.

Knowledgeable
Hand-lettered poster: drawing letters is more fun than typing letters
Curious
The word Curious in bold red, blue and black letters
Playful
Four pairs of sunglasses stacked in cyan, magenta, yellow and black
Confident
A statue of Poseidon holding his trident, in cyan and black
(03) What we hold ourselves to
1Our brand is 100% our business.Our business isn't our brand, but everything we do shows up in it. So we act like it.
2Commit to the numbers.They define success and let us repeat it. Yours and ours.
3Leave it better than we found it.Every client and every teammate, every time.
4Plan, prepare, then move fast.Every project has a timeline, phases and a budget before work starts. Then we execute.
5Respect the budget.A tight budget is a constraint, never an excuse for an inferior product.
6Technology serves the thinking.Modern tools, AI included, change how the work gets done. Sound business judgment still decides what's worth doing.
(04) Founder
The Lion Rampant in magenta on yellow inside a double border, printed slightly off register

Founder

Ross
McGarvey

Ross is Scottish. He landed in the US in 2009, at the bottom of the downturn, with four bags, six boxes and a plan. A year later he started Avant8, and he's been building companies ever since, from basement ideas to multimillion-dollar ventures spanning marketing, technology and AI.

As a founder, investor and advisor, he brings an owner's view to client work: commercial first, technically curious, and impatient with anything that looks good but doesn't move the business. Utah Business named him to its 40 Under 40, and Forbes has featured him.

Inspired by

Scottish bluntness. American optimism. A soft spot for things built to last.

Let's
talk. ↗

Like how we think? Let's see if we're a fit.