VUE

a new generation of weddings

branding | web-design

EXPERIENCE THEIR STORY
RESPONSIBLE ROB
& REBECCA
LESS RESPONSIBLE
LEXI & LIAM
VENDOR VANESSA

we got you

VUE offers digestible payment plans for weddings and connects customers to partnered wedding vendors and venues, giving the customer control and choices for their big day without the stress and hassle of researching and comparing on their own. VUE also continues the relationship with customers after their wedding date.

a peaceful partner

The challenge with creating the VUE brand was that it needed to stand out from the loud, gold, white, and pastels typical of the wedding industry. The VUE brand should invoke imagery of driving down a city street at night with the warm streetlights reflecting off the car window as lo-fi beats play. It’s comfortable, intimate, and quiet. Avant8’s goal was to achieve that ever-elusive, obtainable exclusivity. The voice of VUE should be that of a friend providing expert concierge service.

looking up at skyscrapers

sketches
quiet moments of peace & love

The design for VUE strives to invoke a certain feeling with the juxtaposition of text and imagery. In addition to the blushing brides and grooms, design for VUE appeals to potential wedding industry vendors and maintains the same tone through different audiences and services. Avant8 created a custom-built website, did a photo shoot in New York City, and produced a venue welcome box containing a variety of print collateral.

SEE WHAT YOUR WEDDING PLAN MIGHT LOOK LIKE

SEE WHAT YOUR WEDDING PLAN MIGHT LOOK LIKE

250

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photography

New York skyline
New York skyline

NYC

A photoshoot in the Big Apple helped set the mood for many VUE designs.

Couple walking in New York City
Couple walking in a park in New York City
New York skyline from Central Park
Wedding photos in Central Park
Romantic dinner in the New York open air
VUE passalong cards and poster
VUE welcome package design

A DIFFERENT VUE

The responsive vue12.com showcased service options for couples and vendors. Using storytelling, Avant8 conveyed the kind of experience a user could expect if they book VUE’s services.

23%
Increase in coversion rate or something like that.
$42
Increase in coversion rate or something like that.
23%
Increase in coversion rate or something like that.

THEIR DREAM CAME TRUE

why not yours?

Rectangle

Don’t dream it. Be it! Give us a call to speak to our head strategist and get a free quote.

Don’t dream it. Be it! Fill out the form below to speak to our head strategist and get a free quote.

call us 801 716 8106