where we’re going we don’t need roads

Virgin’s top shelf airline and tongue in cheek voice was a match made in heaven for Avant8. Combine that with the arrival of Back To The Future’s October 21, 2015—the date Marty McFly travels to in the future—and you’ve got a delightful ad campaign. Adding fun 80’s nostalgia to the Virgin brand proved to be an enjoyable effort that even garnered praise from Richard Branson.